The Wisdom of Engagement
Your brand perception is now in the hands of strangers. Isn't it time you got to know them?
View ArticleCan I Add an Extra Leg on That Stool For You?
If you own a restaurant and you haven't made sure your business is listed in (at least) Yelp and Foursquare, or you're listed but you have yet to claim your venue in the application, what are you...
View ArticleHey! Long Time, No See.
Small businesses struggle mightily to understand the need for using social media to market their goods and services, as well as to find the time and resources to do it right. I'm working on helping...
View ArticleThe Prime Discriminator is Within
Customer experience (service and more) is the only source of competitive advantage that can survive technology-fueled disruption.
View ArticleHow To Shop
Having to enter a 40 below blast freezer - infrequently enough to not justify the expense of the "proper" clothing - helped reinforce a lifelong habit of purposeful shopping.
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